JEWEL OF THE BLACK SEA
Varna, often referred to as the Jewel of the Black sea has been described as the 'European coasts’ best kept secret.’ It is also home to JHP’s latest project - The design and branding of the MALL V shopping centre.
MALL V is no ordinary shopping centre. It’s brands and retailers have been carefully selected and meet regularly to assemble collections across categories from which customers can build their own lifestyle solutions.
JHP’s initial work has involved masterplanning and the development of the centre’s Identity and communication strategy.