CUISINE DE FRANCE
ARTISAN AND AUTHENTIC
The 'artisan style' suite of fixtures evoke an authentic 'boulangerie' feel to the convenience sector stores who stock the Cuisine De France product range.
Products are displayed on shelving units which are raised at a slight angle which allow customers to better view the product and for the in-fixture lights to beam a warm glow to enhance their display.
Premium products are placed on slate, and all are merchandised with a new POS display system whose look and feel is aligned with the new fixture theme.
Fresh and authentic, the new fixture programme and roll-out has been a huge success in both markets.